brand campaigns
These campaigns were branded comedy videos created by the Onion Labs team, The Onion’s in house branded comedy studio.
DUNKIN’ DONUTS
pumpkin shortage / fall 2019
Campaign goal: raise awareness about dunkin’s fall pumpkin line and solidify them as place to go for fall pumpkin beverages
our solution: create a world where dunkin’ has ordered all the pumpkins so other stores have to offer weird alternative fall beverages
I worked as the Art Director for this video, creating the look and feel for the “Roast Brothers” store as well as collaborating closely with the Production Designer to design all of the graphic assets that appear in the store (signage, menus and the design of the food itself).
Visible
cell phone store / fall 2019
Campaign goal: play up the awesome perks of visible being a cell phone provider that doesn’t operate out of a cell phone store
our solution: create a cell phone store that is the pinnacle of everything we hate about cell phone stores
I worked as the Art Director for this video, creating the look and feel for the “Roast Brothers” store as well as collaborating closely with the Production Designer to design all of the graphic assets that appear in the store (signage, menus and the design of the food itself).